Founding Members: AMI

Accessible Media Inc. logo

About AMI

Accessible Media Inc. (AMI) is a not-for-profit multimedia organization serving more than five million Canadians who are blind, partially sighted, deaf, hard of hearing, or mobility or print restricted. Operating two broadcast services (AMI-audio and AMI-tv) and a website (, AMI’s mission is to make accessible media for all Canadians. In pursuit of that mission, we believe that for all impacted and concerned Canadians, AMI can be a new model media organization that creates, advocates, collaborates and enables accessibility to all media.

Why AMI Became a Founding Member

AMI decided ‎to become a Founding Member of the IAAP because, as a not-for-profit organization focused on the provision of accessibility in every aspect, we felt we could offer insight into the nuances of the services that we provide in that regard. Our business model is unique in the world, as is AMI-tv, and we’re confident that we can contribute to both the development of a global certification process and the standardization of the techniques utilized across the industry. 

AMI's Goals for IAAP

Our goals for the IAAP include consideration by the industry of the Described Video (Audio Description) Best Practices developed by AMI and the Canadian Association of Broadcasters. We also look forward to working collaboratively with the IAAP and sharing our experiences and insight gained within the blind and partially sighted communities across Canada.

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