UX/Usability Testing Panel

UX/Usability Testing Panel: Personas, User Experience, and Research

Live Broadcast Date:  Wednesday, April 7, 2021
Time: 11:00 a.m. - 12:30 p.m. EST | 3:00 pm GMT
Panelists: Raphael Clegg-Vinell, Senior Accessibility and Usability Consultant, AbilityNet; Lisa Vissichelli, Head of Visual Design, Research Manager, AnswerLab; Kathryn Weber-Hottleman, IT Accessibility Coordinator, University of Connecticut
Moderator: Bradley Held, Head of Digital Accessibility, UNC - Chapel Hill
Target Audience: Web developers and designers, UX professionals, website managers, accessibility champions, project managers
Skill Level: Beginner - Intermediate

Register for UX / Usability Testing Panel Discussion


The webinar panel will focus on three main areas: 1) how to use personas to incorporate accessibility from the beginning of solution's design; 2) visualizing user experiences as a way to breakdown customer needs in context; and 3) Outlining a range of research methods you can use to focus on user testing and inclusion.

Participants will learn:

  • How to develop personas with disabilities and draft scenarios; and why it is important
  • How to leverage visual storytelling and communication techniques to build empathy with clients in the accessibility space
  • About different methods for research - different approaches for different issues faced; including testing in the COVID-19 age
  • An understanding of accessibility application in the qualitative research space

Speaker Bios:

Raphael Clegg-Vinell
Raphael Clegg-Vinell
is a senior usability and accessibility consultant with AbilityNet, with experience working with a number of high profile global brands. Passionate about UX and emerging technologies, Raphael helps clients optimise a range of digital services. Raphael regularly attends UX conferences/workshops run by the UXPA and IXDA and AbilityNet's TechSharePro conference.

Lisa Vissichelli
Transforming research deliverables into editorial infographics is Lisa's focus. Working in research firms since 2013, Lisa Vissichelli has lead designers and researchers in understanding design thinking, strategizing innovative design concepts, and shaping brand development. Currently she is the Head of Visual Design at AnswerLab, where she helps create experiences people love. Partnering with global brands to bring a human-centered design process to every product they launch. She has helped organize an accessibility-focused taskforce at AnswerLab focused on training, developing, and communicating accessibility techniques. Through her work at AnswerLab, Sachs Insights(Creative Director), MITEF Enterprise Forum, and RelPro, Lisa contributed to many projects across multiple platforms.  As a member of IAAP and CPAC certified Lisa leverages inclusive design thinking in all aspects of her work. Her infographic work has been showcased in the Information is Beautiful Awards from 2015-2017 and is am the 2017 winner of the Adobe Creative Jam NYC.

Kathryn Weber-Hottleman
Kathryn Weber-Hottleman serves as the University of Connecticut's IT Accessibility Coordinator, ensuring the University's Information Communication Technology (ICT) accessibility, with particular focus on the University's websites and online learning environments. She monitors University compliance with regulations and regulatory guidance specific to ICT and implements plans for enhancement in collaboration with other administrators, faculty and staff. She also provides guidance and assistance to campus departments in integrating accessible technology into the classroom and workplace environments and develops and implements staff and faculty training programs related to accessible technology and instruction for students and employees with disabilities.

Bradley Held
Brad Held serves as the Head of Digital Accessibility at the University of North Carolina – Chapel Hill. He oversees the campus implementation of a stronger accessibility initiative at UNC and works to raise awareness on accessibility to key stakeholders across campus. 

Brad has skilled knowledge of Section 504/508 of the Rehabilitation Act, as well as Americans with Disability Act compliance, Individuals with Disabilities Education Act, and Accessibility program development and implementation. He is also an expert in Accessibility Technology with a certification in Assistive Technology Applications and a Certified Professional in Accessibility Core Competencies. Before arriving at UNC, Brad worked in Accessible Technology for almost 15 years: four years in a public school K-12 setting with Gwinnett County Public Schools in Georgia and ten years in higher education at The University of Central Florida (UCF) and The University of Georgia (UGA).  

Aside from helping UNC with an inclusive digital environment, Brad also has a learning disability. Brad uses his personal experience to aid campus partners in understanding the importance of creating content that is usable for everyone. 

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